HomeTop StoriesDespite a good harvest, the French wine industry is facing several setbacks

Despite a good harvest, the French wine industry is facing several setbacks

French wine growers are facing declining sales at home and abroad, exacerbated by falling producer prices, despite achieving an above-average grape harvest last year.

The situation has been caused by rising inflation and the fact that the French are drinking less wine, the Ministry of Agriculture said in its latest market analysis.

The 2023 grape harvest should actually have given French wine growers reason to celebrate. At 48 million hectoliters, this was 4% higher than the year before and 8% higher than the average for the period 2018-2022.

But between August and December 2023, exports of wines of protected origin (AOP) fell by 7% in volume and 5% in commercial value. The export of other wines even fell by 16% and 11% respectively. The exported volume of cognac fell by 18% and that of champagne by 17%.

According to ministry data, French wine growers’ producer prices fell by 13% between August and December 2023 compared to the same period the previous year and by 9% compared to the previous five years. Only producer prices for champagne rose by 10%.

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Inflation has both contributed to the decline in exports and negatively affected domestic wine sales, the ministry said. Retail wine sales in France fell by 4% in 2023, after a similar decline in 2022. Red wines were hit harder with a 9% drop than white wine, which saw a 4% drop, and rosé which decreased by 2%.

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