Perhaps the best news for Prime Videos Thursday night football reviews is that the numbers have become so good that a bad night stands out.
This week’s Rams-49ers game drew just 12.29 million viewers. Below the annual average of 13.51 million — and well below last week’s 18.48 million for Packers-Lions — it was still a 54 percent jump from last year’s comparable game.
Two TNF Matches remain (Broncos-Chargers and Seahawks-Bears), followed by a Prime Video playoff game.
Last night’s game sparked interest on paper, but the game itself was boring; it was the first game of the season in which neither team scored a touchdown. Many who signed up out of curiosity have probably unsubscribed.
Either way, streaming is here to stay. If anything, the NFL will be doing more and more of it as more and more people cut the cord and rely on apps.
