The fast food chains are engaged in a little friendly competition, which means we all benefit.
Burger King is offering customers a free Royal Crispy Wrap with any $1+ purchase via the BK app or website from now until December 8.
This deal follows the news that McDonald’s is bringing back the Snack Wrap in 2025 after a nine-year hiatus.
First introduced in August 2023, Burger King’s Royal Crispy Wraps feature white meat chicken, tomato and lettuce in a tortilla and are available in Classic, Honey Mustard and Fiery flavors.
Now the fine print: To get the deal, customers must have a Royal Perks account and activate the offer in the ‘offers’ tab of the app or website before placing the order. The offer is limited to one offer per account and is not available during breakfast hours. Promotion is not valid in conjunction with any other coupons or offers, in Alaska, Hawaii or US territories or on delivery orders.
After Joe Erlinger, president of McDonald’s USA, confirmed that the “Snack Wrap will be back in 2025,” McDonald’s reiterated the news on X, posting: “snack wraps xx.xx.2025.”
Both Erlinger and McDonald’s USA declined to confirm the exact date of the item’s return.
Burger King decided to be a bit cheeky and remind people that wraps are already available on the market.
“Royal Crispy Wraps 12.05.2024,” Burger King wrote on X, followed by another message about the deal.
“At BKKKKKK you can do it your way. get your Wrap today,” the chain wrote.
McDonald’s Snack Wrap has been off the menu since 2016, and for years people on social media have begged the Golden Arches to bring it back, including a Change.org petition with more than 17,000 signatures.
McDonald’s senior marketing director Guillame Huin said fans are directly responsible for the return of the Snack Wrap.
Burger King isn’t the only McDonald’s competitor entering the fast-food wrap battle: In March 2023, Wendy’s introduced a Grilled Chicken Ranch Wrap, and in July 2023, Taco Bell brought back the Crispy Chicken Taco, which people said was moving toward a snack tasted. Wrap dupe, for a limited time.
This article was originally published on TODAY.com
