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If I could only buy and hold one stock, this would be it

You’ve probably heard the expression, “You shouldn’t put all your eggs in one basket.”

This is sage advice when investing because you never know what can happen and you don’t want an unfortunate event to destroy the money you’ve worked hard for. A diverse portfolio of high-quality companies can appreciate over time but still protect you from one worthless egg spoiling things.

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But what if you could only hold one share?

Technology giant Microsoft (NASDAQ: MSFT) would be my first answer. Five reasons make a compelling case that any long-term investor should consider buying and holding Microsoft in their portfolio.

Diversification isn’t just for your portfolio; Companies that make money in many ways are also more reliable. Microsoft is a huge technology conglomerate that sells various products and services in the technology sector. It primarily operates three business segments including:

However, this only simplifies a sprawling business that touches many markets, including personal and enterprise software, computer operating systems, cloud computing, video games, artificial intelligence (AI), web search, social media and more. Outside of mobile phones, Microsoft is virtually everywhere technology is present.

Businesses evolve as the world around them changes. Microsoft has thrived for decades in the technology industry, a space where disruption through innovation is almost always a threat. How? The company has done an excellent job of creating value with its financial resources.

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A company’s return on capital employed (ROIC) shows how efficiently it uses its financial resources to generate revenue. A high ROIC combined with sustained revenue growth is a formula for massive earnings growth and investment returns. Microsoft has grown and generated over $254 billion in annual revenue since 1989, while achieving an average ROIC of 28%. That’s why the stock has turned an investment of just $1,000 in its initial public offering (IPO) into more than $6.8 million today.

Every company eventually stumbles. A strong balance sheet can act as a safety net and help fill the gaps when revenues or profits temporarily disappear. Microsoft is one of only two publicly traded companies with a AAA credit rating, the highest of which Standard & Poor’s dish. The US government currently has an AA+ rating, which is honestly just below that.

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