HomeBusinessMeet the stock split Warren Buffett can't stop buying. And according to...

Meet the stock split Warren Buffett can’t stop buying. And according to one Wall Street analyst, it still offers 58% upside potential.

Those who want to become successful investors could do worse than following in the footsteps of the legendary Berkshire Hathaway (NYSE: BRK.A) (NYSE: BRK.B) CEO Warren Buffett, perhaps one of the greatest investors of all time. Since taking the helm of the company in 1965, Buffett has had an unparalleled track record, as his stock picks have delivered compound annual returns of approximately 20% and are collectively up 4,384,748%.

Stock splits have seen a resurgence in recent years, and it’s easy to see why. This practice is generally reserved for companies with consistently strong sales and earnings growth, which fuels a rising stock price. In other cases they can be used to further a corporate action.

Investors might be surprised to learn that despite selling off large chunks of Berkshire’s stock portfolio in recent quarters, the so-called “Oracle of Omaha” has been buying up shares of one stock split that he apparently can’t get enough of – Sirius XM Holdings (NASDAQ: SIRI).

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In a filing with regulators that was withdrawn earlier this month, it was revealed that Berkshire Hathaway increased its stake in the satellite radio operator by more than 3.5 million shares, spending more than $86.7 million. That brings Buffett’s total holdings to 108.7 million shares, currently worth more than $2.9 billion (at the time of writing). With approximately 339 million shares outstanding, that amounts to approximately 32% of the company’s outstanding shares.

Sirius

First, there is the company’s dominance in the industry. When it comes to satellite radio, Sirius is second to none. It has 33 million paying subscribers, but its audience rises to 150 million listeners if you include Pandora, the company’s ad-supported streaming music service.

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In the second quarter, revenue fell 3% year-over-year to $2.18 billion, while earnings per share (EPS) of $0.08 were flat. While that may not seem like much to write home about, a look at several other numbers provides insight into why Buffett finds this company so attractive.

During the quarter, Sirius XM generated free cash flow of $343 million. The company’s roughly 33 million subscribers generate a hefty amount of recurring revenue, as do its advertising on Pandora. The subsidiary reported 2.6 billion listening hours, ensuring robust advertising rates. Buffett is a big fan of recurring cash flow, and Sirius has that in abundance.

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